Have you ever ever bought a 5-star product on Amazon that turned out to be an entire piece of rubbish? Sadly, just about everybody has had this irritating expertise… and greater than as soon as!

One of many causes individuals love buying on Amazon is which you could see all the product rankings and critiques left by different buyers. In principle, these critiques and rankings assist which merchandise are good and that are unhealthy. Sadly, although, many of the Amazon critiques can’t be trusted.

Regardless of Amazon’s finest efforts, Amazon sellers have discovered every kind of the way to “recreation the system” to artificially inflate their merchandise’ rankings (and likewise to artificially decrease their opponents’ rankings). You’ll be able to examine among the most typical strategies in our weblog. The underside line, although, is that a good portion of the Amazon critiques and rankings you see are NOT from respectable, typical buyers such as you. Most of the critiques are biased (from household/associates of the vendor), incentivized (the vendor gave the reviewer an enormous low cost or kick-back and even gave them the product without cost) or in any other case unnatural.

That is why we created Evaluation Meta. Our mission is to make use of know-how to determine and take away all of those unnatural critiques to offer Amazon buyers a extra correct “Adjusted Score” that reveals what true, unbiased buyers actually consider every product… a score you’ll be able to belief!

Different Amazon evaluate checker websites/instruments assign a letter grade (A, B, C, D or F) to every product. We do not try this… we predict it is complicated. Should you’re taking a look at a 4.7-star product that was given a “B” or “C” grade, what does that basically imply? Is it an excellent product or not? Presumably, a “B” or “C” implies that among the critiques are faux or unnatural… however what does that say concerning the respectable, pure critiques? What if some (or all) of the unnatural critiques had been truly posted by the vendor’s opponents as a technique to sabotage their competitors? (That is fairly widespread, by the best way, particularly with lower-cost gadgets.) A letter grade of “B” or “C” is extraordinarily unclear.

Our evaluate evaluation is much superior…

  1. We use all kinds of “exams” to determine critiques which may be unnatural
  2. Relying on these check outcomes, we then both a) take away these critiques utterly or b) give these critiques lesser “weight”
  3. We then present you an “Adjusted Score” for every product (utilizing the identical 1.0 – 5.0 star score Amazon makes use of), based mostly on solely the pure, respectable critiques

So a 4.7-star product on Amazon would possibly find yourself with an “Adjusted Score” of 2.6 or 3.5 or 4.2 or 4.7 (the identical) and even 4.9 (sure, greater than the unique Amazon score). Along with displaying you the product’s Adjusted Score, we additionally present you the outcomes of every check we have run so you’ll be able to learn and analyze the outcomes your self.

Evaluation Meta is a must-have for anybody who often retailers on Amazon. And to make it as handy as potential, we have developed free cellphone apps for iPhone and Android in addition to free browser extensions for Chrome, Firefox, Safari and Microsoft Edge.

By no means purchase something on Amazon once more with out first checking its true score at Evaluation Meta!

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